Cultural Heritage and History ■ 33
Table 2–3 Selected Seminal Sociocultural Events of the Past 75 Years, Workplace Ethos, Lifestyle, and Social Values
Generation
Seminal Events
Workplace Ethos
Lifestyle
Social Values
The Silent Generation
The Great Depression
Traditional work ethic
Work first Community service
WWII Employer loyalty Conformist Vote b. 1928–1945 Hiroshima Born to lead Expect to lead Family first 10:* 1938–1955 World’s first
electronic computer assembled
Conventional Believe in mission
Care for religion Buy decent home
The Baby Boomers
Television— I Love Lucy
Money/work Work/play hard Reluctant community service
Expect to lead Religion acceptable
Vote only if convenient
b. 1946–1964 What do others think?
Buy most house you can
Family and friends
TV dinners Lip service to mission
10: 1956–1974 Elvis Presley Marilyn Monroe Rosa Parks Sputnik
Generation X Kent State Money/principle Work/play hard I do not give Watergate Lead and follow Religion a
hobby Vote if you want to
Nixon resigned
Independent and care what others think
Do I need a house?
Family and friends
b. 1965–1980 Vietnam Memorial Wall
Care about mission
HIV/AIDS epidemic
Principle/ satisfaction
Work hard if it does not interfere
May donate
Challenger explosion
Lifestyle first What is religion?
Vote privately
10: 1975–1990 Loyal to skills Gentrify inner city
Friends are family
Must have mission Individual first
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