Evaluate the context of workplace issues, public policies, and management decisions
aNote: On dates when a case or article (i.e., any readings outside the textbook) is assigned, please
bring that reading to class.
*No formal team case presentations tonight. Come to class having prepared this case individually.
Date Topic Readings/Assignments (due at beginning of class
unless otherwise noted)
Class 1
Sept 4
Course Introduction
What is Strategy?
Chapters 1 and 2
Class 2
Sept 11
SWOT/External Analysis Chapter 3
Class 3
Sept 18
SWOT/External Analysis
Chapter 3
*961 Beer Case
Case team agreements due
Class 4
Sept 25
No Class Meeting: Plan to work on Part I of team project
Class 5
Oct 2
SWOT/Internal Analysis
Chapter 4
RoboTech Case
Class 6
Oct 9
Competitive Advantage and Firm
Performance
Chapter 5
Reinventing Best Buy Case
Class 7
Oct 16
Business Strategy:
Differentiation, Cost Leadership,
and Integration
Chapter 6
Big Spaceship Case
Part 1 of Team Project due by 4pm
Class 8
Oct 23
Business Strategy: Innovation and
Strategic Entrepreneurship;
Blue Ocean Strategy
Team meetings with professor
Chapter 7
Article: Blue Ocean Strategy
Class 9
Oct 30
Corporate Strategy: Vertical
Integration and Diversification
Team time in class
Chapter 8
Class 10
Nov 6
Corporate Strategy: Acquisitions,
Alliances, and Networks
Chapter 9
Walt Disney Case
Class 11
Nov 13
Global Strategy: Competing
Around the World
Chapter 10
Yili Group Case
Nov 20 No class (change in designation of class days due to Thanksgiving)
Class 12
Nov 27
Strategy Implementation and
Organizational Design
Chapter 11
Renault-Nissan Case
Class 13
Dec 4
Course Wrap-up
Team time in class Korea Telecom: Building a GiGAtopia Case
Class 14
Dec 11 Team Presentations ALL Team Projects due by 9am
Class 14
Dec 18 Final Exam
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Required Readings
Students are responsible for accessing and completing all readings prior to the class for which the
readings are assigned. Required readings listed on the course schedule can be obtained as follows:
Rothaermel, F.T. 2017. Strategic Management: Concepts, 3rd Ed. McGraw-Hill Higher Education.
(All assigned chapters appear in the course textbook)
Available at Livingston Campus bookstore, at Cengage.com, and on reserve at Kilmer Library.
Harvard Business School Publishing Access to the following readings can be purchased on the Harvard Business School Publishing
website using the following link:
https://hbsp.harvard.edu/import/551611
1. Case: 961 Beer: Launching a Lebanese Brewing Company 2. Case: RoboTech: Storming into the U.S. Market 3. Case: Reinventing Best Buy 4. Case: Big Spaceship: Ready to Go? 5. Case: The Walt Disney Company and Pixar Inc.: To Acquire or Not Acquire? 6. Case: Yili Group: Building a Global Dairy Company 7. Case: Renault-Nissan: The Challenge of Sustaining Strategic Change 8. Case: Korea Telecom: Building a GiGAtopia
Note: In addition to the above cases, you may be required to purchase one additional case
later in the semester for the exam.
The “Blue Ocean Strategy” article is available in the Resources section of the Course Sakai site.
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SMLR Learning Objectives of HR Strategy II
Written & Oral Communication – Communicate effectively at a level and in modes appropriate to an entry level professional.
o Communicate complex ideas effectively, in standard written English
o Analyze and synthesize information and ideas from multiple sources to generate
new insights
o Produce quality research papers with proper convention of attribution/citation
o Produce high quality executive summaries
o Make an argument using contemporary and/or historical evidence
o Present ideas and arguments in a logical and effective way
Theoretical Perspectives – Demonstrate an understanding of relevant theories and apply them given the background context of a particular work situation.
o Demonstrate an understanding of the practical perspectives, theories and concepts
in their field of study
o Evaluate and apply theories from social science disciplines to workplace issues
Understanding Context – Evaluate the context of workplace issues, public policies, and management decisions
o Analyze the degree to which forms of human difference shape a person’s
experience of, and perspectives on work
o Analyze a contemporary global issue in their field from a multi-disciplinary
perspective
o Analyze issues related to business strategies, organizational structures, and work
systems
o Analyze issues related to the selection, motivation, and development of talent in a
global context
Application – Demonstrate an understanding of how to apply knowledge necessary for effective work performance
o Apply concepts and substantive institutional knowledge, to understanding
contemporary developments related to work
o Understand the legal, regulatory and ethical issues related to their field
o Develop human resource management functional capabilities used to select,
motivate, and develop workers
o Understand the internal and external alignment and measurement of human
resource practices